Start Your Own Successful Business Consulting Service
There may be a number of factors involved in establishing you fees, but starting out with beginning and small businesses, and until you line up 50 regular clients, your best bet would be $50 per hour. Count on two to three hours per client per day, and devoting 10 days per month to work on their needs, you’re talking about $1,000 to $1,500 per month from each client. Multiply that times 50 clients, and you’ll be grossing $5,000 to $7,500 per month. As a one-man operation, you’ll be plenty busy.
Insiders in this business say a person can leave his regular job on Friday, start a consulting business on Monday, and within six months, have an income of more than $100,000 per year. Suffice it to say that a beginning business consultant should earn from $30,000 to $60,000, before taxes and office expenses, in the first year of business.
Ther’s still another very important method of finding new clients, and that is via Direct Mail solicitation. This is done either by postcard or sales letter mailings. For a mailing list of local businesses, check the yellow pages of your telephone directory, under the heading “Mailing Lists.” Tell the advertiser the kind of mailing list you need—if they don’t have it, ask them the names of suppliers who might be able to supply your needs. Alternately, you could compile your own mailing list of prospects most likely to be interested in your services. Mark the names you want in the area business directory, and pay someone to input these names onto a computer for you. The computer should be able to supply you with peel-and-stick address labels at a nominal cost. Putting your list on computer from the start will save you thousands of dollars in money and countless hours of work.
Your postcard solicitation should basically be an elaboration of your printed advertising. In other words, an ad for a Direct Mail Consultant might be transferred to a post card along these lines:
ARE YOU HAVING TROUBLE GETTING RESULTS WITH YOUR DIRECT MAIL BUSINESS??? I can help you! Show you how to double, maybe even triple the response from your mailings! Expand your market! Increase your profitability Whatever your needs, I can HELP! Whatever your problems, I can SOLVE THEM! Call now, and let me explain.
After the message on the postcard, add your telephone number and your name, followed by your identification as Direct Mail Consultant.